top of page
Search
How Your Favorite Places in Westwood Market Their Product
by Sasha Ivanova Ever since I committed to a healthier lifestyle, I am always on the lookout for new ways a salad can be tossed. Living...
BWIB
May 21, 20195 min read
41 views
0 comments
Using Controversy in Advertising: How Nike Got People Talking
by Aneke Gade As humans, we are wired to seek out gossip and controversy. Advertisers know this. This instinctual behavior goes back to...
BWIB
May 21, 20196 min read
44 views
0 comments
How to Prepare for a Marketing Interview
by Samantha Chiu You get an email back from your favorite company that you applied for saying you got an interview with them “tomorrow at...
BWIB
May 21, 20194 min read
38 views
0 comments
Marketing and the Film Industry
by Anna Davtyan Do you ever scroll through your Instagram feed, looking at photos of your friends living their best lives, and a...
BWIB
May 21, 20194 min read
18 views
0 comments
A Guide to Social Media Marketing and Branding
by Ellie Kapsalis Making your company stand out in today’s digital age is especially necessary, as building credibility can make all the...
BWIB
May 20, 20195 min read
69 views
0 comments
The Marketing Skills I Learned Through My Internships
by Karen Funk From the latest smartphone advertisement to a cosmetic company’s most recent Instagram post, marketing is used all around...
BWIB
May 20, 20194 min read
13 views
0 comments
Interning in the Entertainment Industry
by Bianca Martin My name is Bianca Martin and I am a rising Junior at UCLA majoring in Communications and minoring in Entrepreneurship....
BWIB
May 16, 20197 min read
15 views
0 comments
Crash Course: Healthcare Marketing
by Edryna Zaharani In my quest for a career option that would allow me to exercise business skills within the confines of the healthcare...
BWIB
May 16, 20194 min read
55 views
0 comments
Interviewing BWIB Marketing Board
by Brooke Sagun I decided to interview the Marketing Board of Bruin Women in Business to obtain information about their related...
BWIB
May 2, 20198 min read
68 views
0 comments
Blog
bottom of page